LinkedIn Inbound Marketing Workshop
This workshop is a great supplement to LinkedIn B2B Content Marketing Ebook with more advanced material on inbound strategy.
Workshop includes:
1. What is social selling
2. What kind of B2B companies apply for LinkedIn social selling
3. Why targeting a broad market makes any B2B marketing strategy doomed?
4. How to find the most prospective market segments
5. How to create an Ideal customer profile
6. The Linkedin Content market strategy overview
7. The 5 stages of Linkedin Inbound Marketing
8. How to retarget relevant companies that saw your posts
9. Reach out on LinkedIn to relevant companies visiting your website
10. How to combine inbound and outbound approaches for lead generation
This bundle includes:
+ LinkedIn B2B Content Marketing Workshop
+ LinkedIn B2B Content Marketing Ebook
+ Workshop Slides